Baessler Homes x Neo Home Loans — Here's Why We Partnered.
November 19, 2025
"We’re Not Here to Sell You Debt — We’re Here to Build Your Wealth"
At Baessler Homes, our mission is to build the most valuable homes on the market. We know “value” looks different for every buyer, which is why we partner with companies that share our commitment to serving homebuyers at the highest level. That’s where the Gustafson Lococo Team at NEO Home Loans comes in.
Excerpt Courtesy of The Gustafson Lococo Team at NEO Home Loans:
"Buying a home is one of the biggest financial decisions you will ever make — and your mortgage should be more than just a loan. It should be a long-term wealth-building strategy. That’s exactly what The Gustafson Lococo Team at NEO Home Loans delivers.
At NEO, we believe that you’re not just buying a house. You’re building a financial foundation that can benefit you for decades. Most lenders focus on the transaction. We focus on you — your goals, your future, and your long-term financial well-being.
This is the NEO Experience. And the Gustafson Lococo Team has been doing it the right way for nearly 30 years."
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The Importance of Partnering with the Right Lender
From the beginning of Baessler Homes in 1968, we’ve had the privilege of working alongside many lenders. When we set out to find a true lending partner, we knew exactly what we were looking for: someone who makes every buyer feel valued, takes the time to understand both their short- and long-term goals, and helps them feel comfortable and confident from the very first call.
But we also knew that wasn’t enough. What happens after our buyers close?
For too long, there wasn’t a clear answer; we still saw a gap. We needed to focus on their long-term goals and wealth-building journey.
Why the Gustafson Lococo Team was the Right Choice.
The Gustafson Lococo Team at NEO Home Loans does all of that and more. They take the time to understand our buyers’ goals, educate them throughout the process, and maintain clear, consistent communication. Their relationship with our buyers doesn’t end at closing; it grows from there.
They’re different from the start:
- Begin each buyer's journey with a "Dreams and Goals" call
- Offer annual reviews
- Provide equity updates
- Offer refinance planning
- Give long-term mortgage and wealth-building guidance
Ready to start your home-buying journey? Schedule your dreams and goals call today!